Blancpain - A tradition of innovation since 1735: Founded in 1735 by Jehan-Jacques Blancpain in the Swiss Jura, Blancpain is the world’s oldest watchmaking brand. Loyal to its tradition of innovation confirmed by countless technical breakthroughs and horological complications invented over the years, the Manufacture is constantly pushing the boundaries of watchmaking to take this art to places where it has never been before.