Longines' passion for equestrian sports dates back to 1878, when the brand produced a chronograph engraved with a jockey and his mount. Seen on the racetracks as early as 1881, this model was extremely popular among jockeys and horse-lovers. Today, Longines’ involvement in equestrian sports continues to grow and includes strong associations with show jumping, flat racing and dressage competitions. The Brand finds in these disciplines the expression of the values it upholds: Tradition, Elegance and Performance.
Longines is proud to be associated with the Dubai World Cup as the official timekeeper and to present the Longines Dubai Sheema Classic race (2410m) that will be run on April 05, 2025 at the Meydan Racecourse.
Racing has been nourished for centuries by the propensity of equines to run fast and, if possible, faster than the others. Horse racing is therefore not just a pretext for humans to live the equestrian passion; it is without doubt one of the most widespread equestrian activities in the world, creating a unique fever that unites excellence and competition.
